Silhouette of a beef cattle with the label "Emulation Line," representing Jorgensen Land & Cattle's genetic evaluation services for cattle operations.
Silhouette of a beef cattle with the label "Emulous Line," representing genetic evaluation in cattle consulting by Jorgensen Land & Cattle.
Silhouette of a beef cattle representing the Eldorado Line, featured on a yellow background, relevant to Jorgensen Land & Cattle's genetic consulting services.
Rito Line silhouette of beef cattle representing genetic evaluation services by Jorgensen Land & Cattle.
Silhouette of a beef cattle representing the Traveler Line, emphasizing genetic quality in beef cattle evaluation.
Ideal Beef Evaluation logo featuring a blue outline of a beef cattle head and text emphasizing genetic consulting for cattle operations.

The Ideal Beef Evaluation encompasses the genetic consulting services of Jorgensen Land & Cattle and our proprietary genetic evaluation developed in cooperation with Zoetis.
The Ideal Beef Evaluation is backed by over 150,000 phenotypic observations and incorporates more than 10,000 HD50K tested animals.

Jorgensen Land & Cattle logo featuring a stylized cow and agricultural elements, representing genetic consulting services for beef cattle and the Ideal Beef Evaluation.
Ideal Beef Evaluation℠ is a jointly held Service Mark of Jorgensen Land & Cattle and Zoetis.
© Copyright 2020 Jorgensen Land & Cattle.

The Ideal Beef Evaluation Can Work for You

Two black Angus calves with colored ear tags standing in a lush green pasture, with a third cow grazing in the background, representing genetic evaluation in beef cattle.

Making the smart genetic decision doesn’t have to be complicated.

In the past year, we have consulted with over 3,000 cattlemen on genetic decisions for their cow herd – decisions powered by the Ideal Beef Evaluation  or IBE.



Jorgensen Land & Cattle is the leader in analyzing beef cattle performance data and incorporating it into genetics decisions to help build better cow herds and calf crops. We have been helping commercial cattlemen toward that end for over 60 years, and we enjoy celebrating their success.

Let’s put the power of the IBE to work for you.

How to put the Ideal Beef Evaluation to Work for You & Your Herd

Let’s Talk

Tell us about your herd, how you run your cows and how & when you market your calves

Jorgensen Land & Cattle facility with prominent windows, weather vane, and American flag, reflecting the company's commitment to beef cattle genetics and Ideal Beef Evaluation services.
We’ll Help Confirm Your Goals & Chart a Plan

Once we understand where you are and where you want your herd to be, we can match the genetics to move you toward your goals

Black Angus cattle grazing in a green pasture, highlighting the focus on genetic quality and herd improvement in beef cattle operations.
The Right Bulls for Your Goals

Different Sire Lines offer different genetic contributions.  The data and analysis behind the IBE allows us to better predict genetic merit and match the right bulls to meet your needs.

Black cattle grazing in a grassy pasture, representing beef cattle genetics and herd management in the context of Ideal Beef Evaluation services.